The Daily Dig:
Hall Group is moving forward on a $140 million office building at 2801 Network Boulevard inside its 162-acre Hall Park development in Frisco. A Texas Department of Licensing and Regulation (TDLR) filing lists the owner entity as Hall 2801 Network Associates, Ltd., with The Beck Group as the design firm. The project delivers 206,000+ square feet across 10 floors built over an eight level parking podium with 1,345 spaces, all on a 2.7-acre site. Construction was scheduled to begin in mid-February 2026, according to state filings, with completion targeted for February 2028. Plans remain preliminary.
The site, known as Hall Park C5, has been in play for years. In March 2025, the Frisco City Council amended its master development agreement with Hall Group, expanding Kaleidoscope Park. Also approving a large parking structure to support public parking demand and anchor a new Class A office building above it, replacing earlier plans for a performing arts center. Craig Hall began assembling the Hall Park campus in 1989, with development unfolding in phases over the decades. The campus now includes 15 office buildings, several residential developments, and the 224-room Hall Park Hotel that opened in 2024. Total planned investment across the mixed-use campus has been pegged at roughly $7 billion.
Project Snapshot:
Owner / Developer: Hall 2801 Network Associates, Ltd.
Design Firm: The Beck Group
Sector: Office
Value: $140 million
Location: 2801 Network Boulevard, Frisco, Texas
Site Size: Approximately 2.7 acres
Scope: 206,000+ SF office, 10 stories, 1,345 space parking podium
Timeline: Construction scheduled to begin February 2026; completion targeted February 2028
TheJobWalk Thoughts:
Podium office over structured parking inside a live mixed-use campus is a different build than your standard suburban office job. Sequencing pressure hits early because concrete, garage systems, elevators, facade, and MEP coordination all stack up before core-and-shell work starts looking conventional. City alignment on the parking component is already in place, and the construction window is defined, so this is a long-cycle pursuit worth getting in front of now. Teams that wait until permits drop are already behind, and the interiors opportunity stretches further since tenant build-outs on a campus like Hall Park rarely happen all at once. Get positioned on the base building and you create leverage for future floor-by-floor work.
